Support Rancho Santa Fe Village businesses; priorities set at Association board retreat


By Jack Queen

RSF Association president

I mentioned in my first Buzz article that I would be working on ways to encourage support of the Village retail merchants and the Village core. One of the best ways to do this is to get the word out as to the services that are available in the Village. At least once a month, we will be inviting a Village merchant to the board meeting to give the board and the members, through the local newspapers that cover our meetings, some insight to our local merchants.

We couldn’t have started this program with a better representative of business owners than this week’s guest, Tim Cusac. Tim is the owner of Caffe Positano, Rancho Sandwich Shop and Great Coffee Makes Me Smile in Rancho Santa Fe. It was clear from Tim’s comments that he takes a great deal of pride in his business and the service he provides our community. Over 90 percent of his business comes from repeat customers. All of Tim’s salads and sandwiches are made fresh daily and I can tell you from first-hand experience that they are great; my favorite is his freshly made bran muffins. Once again, I encourage you to support the businesses that support us. Have a coffee at Caffe Positano and tell Tim that Jack sent you!

Last week the Association board held its annual planning retreat to set our goals and objectives for the year. The retreat is a two-day event that takes a close look at all of the issues and potential projects facing the community. At the end of our review we identify the projects that are in the best interest of the membership and will help us protect the rural character of Rancho Santa Fe. This year we had the advantage of using the Long Range Planning Committee’s report and the community survey to help us set our priorities.

At the conclusion of the retreat all of the board members agreed that the number one priority this year will be to address the issue of broadband coverage for the community. We are in the process of putting together a committee to take on this task and we are still looking for volunteers. I will keep you posted on additional priorities this year and our progress. I will admit that the retreats are not all work. One of the highlights this year was the opportunity to have dinner with our spouses at the beautiful Inn at RSF. There are lots of things in the pipeline, not the least of which is continuing work on the Osuna Adobe and environs. Quite a few of us got to view it up close at last weeks’ Historical Society Home Tour — a beautiful and very successful event. We will keep you updated on the Osuna’s progress.

Don’t forget to come by and see your board hard at work. The coffee is good and the meetings are fun—just ask Sam Ursini. Next meeting is Aug. 4 at 9 a.m. See you around the Village.