Rancho Santa Fe Flowers & Gifts ready to make Mother’s Day truly special


These days, doing business in the downtown Rancho Santa Fe Village is particularly tough, making the pride factor even higher.

“We’ve come to have some pretty high expectations after close to 20 years by our regular clients and we love it,” said Penelope Bax, owner of RSF Flowers & Gifts.

Mother’s Day will once again be celebrated with the help of Rancho Santa Fe Flowers & Gifts, this year on Sunday, May 13. The flower shop, located in the heart of the Village at 6012 La Granada, is already gearing up for the day, with floral shipments coming from every corner of the globe. This will be number 19 in counting the holiday for Bax, a long-time retail resident in The Ranch.

Even in these more difficult economic times, it seems people continue to indulge in the small, simple pleasures that flowers can offer. Bax attributes this to flowers remaining one of the affordable luxuries with a high pleasure pay out. Touted as being the premier flower shop in North County, RSF Flowers & Gifts continues to offer only premium flowers at an affordable price.

“There are very few things in life that with such a small expenditure can bring smiles to people’s faces. We know that because we see it every day,” Bax said. She goes on to say that Mother’s Day is her favorite holiday in that it crosses all lines of not just mothers, but grandmothers and others who have been special in someone’s life.

Rancho Santa Fe Flowers & Gifts will begin Mother’s Day deliveries on Thursday, May 10, so that the moms are able to appreciate the bouquets for the entire weekend.

The shop has experienced a major growth in Internet orders over the recent years, as clients are able to view hundreds of designs and order at their convenience and budget. Direct ordering came be found at and Bax personally answers all inquiries at Phone orders can be placed at the toll free number of 800-756-5020.